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Most Popular Social Networking Sites and Apps


Here’s the graph of top 15 social networking sites in the world. As you can see Facebook is leading the pack with a huge margin in front of Youtube. Then there’s another gap of similar size to Instagram on the third place.

NEW: Instagram has now 1 billion users. That is the answer to the question, what will be the next big thing.

What Is Social Media?

According to their definition, social media are web 2.0 internet-based applications. It depends on the user-generated content that is maintained by the social media organization. It helps create online social networks. These are about virtual worlds, video sharing, social networks, social gaming, social bookmarking, products services/reviews, photo sharing, microblogs, forums, blogs, business networks, and enterprise social networks. The advantage of today’s tech social networks from traditional paper-based media is seen in many ways. These are magnified in reach, usability, quality, immediacy, permanence, and frequency. Eight of the ten most frequented social media sites in the world are headquartered in the US state of California.

The History Of Development

Before social networks, there was instant messaging such as ICQ and AOL’s AIM. There were chat boards as well like IRC and iChat. The first social network started as a simple platform that connected real people real time using their real names. One good example is Sixdegrees.com, an online business that was short-lived. This innovation later led to the development of better networking platforms that evolved into networking sites. These successful social media networks promoted more virality as resharing content. Virality is important for some businesses who want their content reshared in many other social networking sites. Social media has many usages for many different people such as job seeking, college admission, classroom, advertising, and communication.

The Applications Of Social Media Networks

The success and popularity of social networks have reached more people as mobile applications’ popularity have also reached a new high with mobile users. The US Digital Consumer Report states that 47% of mobile phone users use social media apps daily. This high rates of usage is a boon for businesses that promotes e-commerce, sales promotions, discounts, communication, relationship development/loyalty programs, and marketing research. The importance of social media networks can not be undermined in today’s high tech world. It has become a way of life and has promoted an individual’s ability to earn social authority. Although, the 2010 Trust Report has more people in social media trusting information that comes from academics and industry experts. This change from a 2008 Trust Report that trusted information from “people like me” or from peers.

The Most Popular Social Media Networks

The number one social media networking site in the world today is Facebook, based in Menlo Park, California, United States. Facebook gets about 1.1 billion visits a month. Facebook promotes relationships and businesses. Second is YouTube, based in San Bruno, California, United States. YouTube gets about 1.0 billion visits a month. This site is about video content sharing and virality. Third is Twitter, based in San Francisco, California, United States. Twitter gets about 310 million visits a month. Twitter is about real-time instant messaging and updates. The fourth is LinkedIn, based in Mountain View, California, United States. LinkedIn gets about 255 million visits a month. This site is about professional business profiles and accounts and information. Fifth is Pinterest, based in San Francisco, California, United States. Pinterest gets about 250 million visits a month. Pinterest is about sharing images, and videos. Sixth is Google+, based in Menlo Park, California, United States. Google+ gets about 120 million visits a month. This site is about staying in touch with people and sharing photos and sending messages. Seventh is Tumblr, based in New York City, New York, United States. Tumblr gets about 110 Million visits a month. It is about sharing photos and messages. Eighth is Instagram, based in Menlo Park, California, United States. Instagram gets about100 Million visits a month. It is about sharing photos and messages. Ninth is Reddit, based in San Francisco, California, United States. It gets about 85 Million visits a month. This site is about entertainment, news, and networking. Tenth but not the least is a Russian social networking site, VK, based in St. Petersburg, Russian. It gets about 80 Million visits a month. This site is the Russian equivalent of the US Facebook

Most Popular Social Media Networks In The World



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